Shandong SOAO Heavy Industry’s sales volume has risen strongly, writing a legend of industry growth

Recently, SHANDONG SOAO HEAVY INDUSTRY CO., LTD. has received exciting news. The company’s product sales have achieved a significant increase, standing out in the fiercely competitive construction machinery market and writing a brilliant growth legend.
In the past year, Shandong SOAO Heavy Industry has launched a series of products with excellent performance with continuous technological innovation. The new intelligent large excavator is equipped with an advanced AI control system, which can accurately adapt to various complex working conditions and greatly improve construction efficiency. Once launched, it quickly gained market favor. The lightweight body design of the small excavator greatly improves flexibility while ensuring strong operating capacity, meets the needs of many narrow site construction, and becomes the first choice of many customers.
The company’s positive transformation in marketing strategy has also provided a strong boost to sales growth. Through in-depth analysis of market demand, Shandong SOAO Heavy Industry has formulated personalized promotion plans for different regions and different customer groups. Actively participating in various large-scale construction machinery exhibitions at home and abroad, such as the Changsha exhibition, not only demonstrates the company’s strong technical strength and rich product lines, but also establishes direct contact with many potential customers, effectively enhancing brand awareness and market influence.
In addition, Shandong SOAO Heavy Industry always adheres to the customer-centric service concept and provides customers with a full range of high-quality services. From pre-sales professional consultation and customized solutions, to efficient delivery during sales, to timely response and technical support after sales, every link strives to be perfect. This highly responsible attitude towards customers has won the high recognition and trust of customers, and customer loyalty has been continuously improved, laying a solid foundation for the continued hot sales of products.
According to statistics, in the past year, Shandong SOAO Heavy Industry’s product sales increased by 35% year-on-year, among which the sales growth of new intelligent large excavators was particularly significant, with an increase of 42%. In many key regional markets in China, such as the East China market share increased by 18 percentage points, and the South China market share increased by 15 percentage points. In the international market, products are exported to Southeast Asia, Europe, South America and other regions, and the export volume increased by 30% year-on-year.
In the face of such impressive results, the relevant person in charge of Shandong SOAO Heavy Industry said: “The substantial increase in sales is the best affirmation of the efforts of all our employees, and it also inspires us to keep moving forward. In the future, we will continue to increase investment in R&D, market expansion and customer service, give back to customers with better products and services, and contribute more to the development of the construction machinery industry.”
The strong increase in sales this time is not only an important milestone in the development of Shandong SOAO Heavy Industry itself, but also injects strong momentum into the development of the entire construction machinery industry, demonstrating the strong competitiveness of Chinese construction machinery companies in the global market.